(01 / experiments)
The log.
Prototype campaigns for categories that have not asked yet. Each one is a full production with the product withheld, made without a client, signed and disclosed. The first is a whiskey film.
exp_001
still night
Can a whiskey film hold a viewer for fifteen seconds with the bottle withheld until the last one?
(queued // exp_002 // fragrance)
exp_002
eleventh floor
Can a fragrance campaign hold a viewer with no face, no name and no note list?
(queued // exp_003 // tequila)
exp_003
high desert
Can a tequila film leave the beach without losing the sun?
(queued // exp_004 // sparkling water)
exp_004
pressure
Can a can of water be shot with the discipline of a spirits campaign?
(queued // exp_005 // running footwear)
exp_005
mile nine
Can a footwear film sell a shoe the viewer never sees whole?