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Perrier-Jouët

Perrier-Jouët

A Champagne house that flew to Florida to shoot with us. Twice.

Three guests toast Perrier-Jouët Belle Epoque Champagne over a fine-dining table set with plated lobster, anemone-etched glassware, and an autumnal floral arrangement, shot by Ford Media Lab.

Perrier-Jouët

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Champagne

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2024

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The Challenge

Perrier-Jouët needed a full year of seasonal imagery built to a Champagne house’s standard, and they needed it at volume. Luxury-grade, on-brand, and nothing off the shelf.

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The Approach

Old-school production, done right. We built the sets, painted the walls, sourced the florals and props, dressed the models, and filled the studio with the crew it takes to make luxury look effortless. The food had to meet a French standard, so we flew in a Michelin-trained food stylist and built her a temporary kitchen on site. Around fifty deliverables per campaign, stills and stop-motion, all of it shot in our studio.

A bottle of Perrier-Jouët Blanc de Blancs Champagne on a soft beige table with two anemone-painted glasses, strawberries, grapes, and cheese beside a coral floral arrangement, shot by Ford Media Lab.
Two guests in a garden setting share Perrier-Jouët Blason Rosé Champagne with a grape and apricot cheese board, wrapped gifts, and hanging white blossoms, shot by Ford Media Lab.

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The Results

2 years

A repeat seasonal commission

$115K+

Production budget per campaign

~50

Deliverables per campaign, stills and stop-motion

The proof is the repeat. A full year of luxury seasonal imagery delivered to a Champagne house’s standard, then commissioned again the next season with a bigger budget than the first. The work earned its encore.

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The Work

A bottle of Perrier-Jouët Belle Epoque Rosé Champagne on a warm terracotta table with wrapped gifts, orange lilies and tulips, and an olive and cheese board, shot by Ford Media Lab.
A couple exchanges a small gift beside Perrier-Jouët Belle Epoque Champagne and its illustrated Formafantasma gift box, framed by autumn florals, shot by Ford Media Lab.
A bottle of Perrier-Jouët Blanc de Blancs Champagne on a soft beige table with two anemone-painted glasses, strawberries, grapes, and cheese beside a coral floral arrangement, shot by Ford Media Lab.
Two guests in a garden setting share Perrier-Jouët Blason Rosé Champagne with a grape and apricot cheese board, wrapped gifts, and hanging white blossoms, shot by Ford Media Lab.
A woman raises an anemone-painted glass of Perrier-Jouët Blanc de Blancs Champagne at a sunlit garden table set with a caprese salad and bud vases, shot by Ford Media Lab.
Guests toast Perrier-Jouët Grand Brut Champagne over a garden table of fresh oysters on ice, with anemone-etched glassware and a wildflower arrangement, shot by Ford Media Lab.

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Protocols Deployed

Product Photography

Video & Motion